Rachel Cole Art Advisory (RCAA) is a New York–based firm specializing in the acquisition, curation, and placement of contemporary art. We partner with private collectors, family offices, designers, developers, and institutions to build collections that are visually powerful, culturally resonant, and strategically assembled. With deep expertise in modern and contemporary art, we deliver bespoke guidance tailored to each client’s vision, goals, and long-term legacy.
Rachel Cole -- Founder / Principal Advisor
With over a decade of experience at the Guggenheim and Christie’s, she brings a strategic, entrepreneurial mindset to every project. She holds a dual BA in Psychology and Art History in University of Michigan and MA in Art History at Hunter College. She has facilitated museum donations to LACMA, the Brooklyn Museum, The Whitney Museum, SFMOMA, and many more.
Maddie Levin -- Advisor
Combining a keen aesthetic sensibility with market fluency, Maddie guides clients through the art world with clarity, confidence, and care. Maddie holds a BA from NYU and an MA in Contemporary Art from Sotheby’s Institute of Art, where she completed a thesis presenting an extensive study of contemporary portraiture.
From left to right: Maddie, Rachel
select projects
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